Hey
Sugar Bakeshop teams up with UAE based environmental platform Goumbook this
Earth Day 2013, to collaborate on an exciting initiative.
Hey Sugar will grow a
cupcake tree in the window of their Village Mall Outlet through the month of
April. Customers will have a chance to donate the value of a cupcake to the
cupcake tree with each purchase. With every donation, the beautifully frosted
butter-icing tree will bloom as the talented chefs draw one of Hey Sugar’s
delicious cupcakes, including the signature red velvet, chocolate and vanilla,
onto the window.Hey Sugar Bakeshop will donate all proceeds of the cupcake tree to the Give a Ghaf Tree Program by Goumbook.
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About Goumbook: Goumbook is the main reference on
green practices for environmentally conscious people and businesses across the
UAE and the Gulf region, aiming to reach the entire Middle East’s conscious
communities. The Give a Ghaf Tree Planting Program by Goumbook is an initiative
supported by Emirates Wildlife Society and World Wildlife Fund, as well as by
the Environment and Protected Area Authority. Through this program, Goumbook
plants Ghaf Trees, which are sustainable in Dubai’s temperate, desert climate.About Hey Sugar: A hip and trendy bakeshop like no other, Hey Sugar, was an instant success when it launched its delicious cupcakes at the Village Mall in Jumeirah in 2008. Since then, the bakery has expanded its cupcake offering to over 30 flavors and introduced a wide array of baked goods and American style desserts, cakes, cheesecakes, pies, brownies, cookies, and most recently the ever popular cake pops which are taking the country by storm. All handmade from scratch daily using the highest quality ingredients, Hey Sugar treats are the perfect serving of sweet indulgence for any occasion, birthday or corporate event. A homegrown concept and an active community player, Hey Sugar, has opened 12 outlets in the UAE, and is embarking on a rapid regional expansion to neighboring GCC countries.
For more information, please contact Hey Sugar at 800 Hey Sugar or 344 8204, or log on to the facebook page www.facebook.com/HeySugarBakeshopME