Be a Perfectly Toned DIVA with Pole Fitness at James & Alex Dance Studios! @jamesandalex

If dancing around a pole is something you thought was certainly ‘not for you’, then think again... Celebrities such as Emma Watson, Eva Longoria, and Heidi Klum rave about how it has toned up their figures and given an amazing workout! Pole Fitness is the latest craze sweeping through our city providing a whole new alternative to keeping fit. It is way out-of-the-ordinary, thus making it exhilarating and fun! Give those boring machines at the gym a break and forget about jogging in this sweltering heat. Make your way to Pole Fitness for an aerobic and anaerobic experience!

Yes! It’s true! Pole Fitness has arrived in Dubai... Just go to James & Alex Dance Studios, the premier location for dance and fitness in Dubai Media City.

Dance Infused Vertical Aerobics (DIVA) otherwise known as pole fitness or pole dancing, offers a unique, full body workout in a fun female only environment that promotes good core strength, poise and elegance. Founded in 2010, DIVA is the original pole fitness company offering a complete pole experience with tuition from the most experienced instructors in the UAE. All DIVA instructors are dedicated fitness professionals that will guide you through techniques, muscle groups and preparation to achieve maximum results.

So, what happens during a DIVA class?

DIVA attracts a wide variety of people from absolute beginner to advanced. Classes consist of an all-important warm up and post class stretch along with a full program of instruction. Every class will focus on three to four moves that will eventually enable you to put together a whole routine. Each of the moves is broken down into simple step by step instruction with easy to follow hands on direction. Beginner classes focus on grip, body posture and poise, teaching you the basic skills for tackling some of the more daring moves in the future. DIVA instructors make detailed notes on each student throughout the class and offer sound advice on how to improve your techniques.

If you are feeling a little shy and uncomfortable at being a beginner, then try DIVA’s private tuition classes. You will have the opportunity for focused one on one instruction, and the chance to say goodbye to all of your inhibitions!

Founder and lead instructor of DIVA, Lisa Doe, is a fitness professional from the UK. The evolution of pole dancing as a true fitness regime combined with a growing understanding of body mechanics transforms these passions into pole fitness. Having attended pole classes in the UK for over four years and recruited by prestigious local health clubs to promote and develop a more exercise focused pole regime, Lisa established the dance infused vertical aerobics (DIVA) brand of pole fitness. Understanding that the UAE is a very conservative country, Lisa ensures that DIVA is projected in a sensitive way, and the UAE classes are specifically structured to deliver “fitness” sessions that share affiliations with other fitness providers.

Are you ready to feel super feminine and gain ultimate core strength by pole dancing? If so, then get yourself to the revolutionary James & Alex Dance Studios every Monday or Tuesday, 7pm-8pm. Each class is AED 100, but it is very important to book your space in advance as space and poles are limited. Private lessons for one person are AED 300, or for two people AED 400.

James & Alex Dance Studios are open Saturday to Thursday between 2pm and 10pm. For more information, the latest class schedule and to book your place, please visit www.jamesandalex.com or call +971 (0)4 4470773.