Beta 2.0 improves social and
reward elements while activating global shipping
Geeks and
aficionados worldwide have a hankering for quirky products. Now, a new Dubai start-up
is bringing these novel products to an online platform with global reach and
shipping.
Wamli.com, a
Dubai based start-up, has launched the new Beta
2.0 version of its online social hub for shoppers and collectors to source
design oriented items from around the world. Not only does Wamli celebrate the
need of enthusiasts to collect unique products, it is a global portal that
ships internationally within three to ten days.
Products
available at Wamli.com range from the practical to the fun, with gift items
such as stools, foosball tables and figurines rubbing shoulders with cleverly
designed technology products. The Crazy-Funky-Cool category of products pays
homage to Wamli.com’s geek chic roots, and offers products that are unique,
peculiar, fun and collectible.
On one level,
it’s a hub for quirky and fun products that first launched on 12/12/12. But
Wamli’s true charm lies in its social side. A one of a kind loyalty and rewards
programme, its own virtual economy, a dynamic ranking system, and the ability
to earn spendable points every time one buys, shares or browses, are turning
Wamli into a social experience where users can spend hours.
“Wamli is a
place collectors and enthusiasts to converge to find quirky stuff from the
world over, and also be part of a social community and gaming experience. The
products are well-designed, fun –and are wrapped in cohesive social ecosystem
where users earn Wamli Coins whenever they browse, shop, and play. Our Beta 2.0
makes Wamli even easier and friendlier, while building on all the elements that
made us popular in the first place,” said Rabih Ghandour, CEO, Wamli.com.
Tweaks and
updates in Beta 2.0 include multi-currency options and worldwide shipping. Other
improvements include cash on delivery options within the UAE. Members can now
find other friends who are already on Wamli with a click of a button. Detailed
explanations have been added to the site, and social elements have been
simplified and streamlined.
“The Wamli.com model is disruptive to standard
e-commerce because of the way it integrates gameplay, social recognition and
unique products from around the globe, combining it into a thriving community
with its own virtual currency. Our Beta 2.0 is a big step for us, where we’ve
used our experience and user feedback to improve the overall user experience in
many different ways. Users are definitely going to notice the bigger rewards,
better shipping rates and easier to navigate product pages,” Ghandour
concluded.
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