Motivate sign publishing agreement to license The Week in the Middle East
Motivate, the
Gulf’s leading publisher of magazines and books, and British publisher Dennis
Publishing, have entered an agreement to launch a licensed edition of The Week in the Middle East.
One of the world’s most successful magazine launches
of recent times, The Week filters the world’s finest
opinion, news and culture into a weekly current affairs magazine.
The UK edition was launched in 1995 by ex-Sunday
Telegraph deputy-editor Jolyon Connell. The magazine has had 30 consecutive
circulation increases to a current ABC of 197,253 and won a range of awards
including Magazine of the Year. An American edition followed in 2001 and has
experienced similar success with a current circulation of 525,000. Globally, The Week is one of the fastest growing
print magazines of the last decade. The print magazine’s success has been recently
matched by the rapid growth of its award winning digital editions and daily
news websites, www.theweek.co.uk and www.theweek.com.
The Middle East edition will bring The Week’s unique editorial approach to
the region by bringing together the best of Arabic and International press into
a compelling publication. Every week, a team of award-winning journalists will
disseminate and provide expert commentary from over 200 news sources including
regional and international newspapers and magazines, websites, blogs, and
social media.
Ian Fairservice,
Managing Director and Group Editor of Motivate comments on the launch
opportunity: “In an ever fragmenting media market, it has become more important
than ever for professionals to have a time efficient source of information and
opinion. The benefit of The Week is that it offers a
curated one-stop-shop for credible, global and regional news, business and current
affairs. We identified an opportunity here in the Middle East for a title
that provides an insight into our multi-lingual media landscape to give our
readers an informed opinion base. We look forward to working with Dennis
Publishing and are proud to be their first ever licensing partner world-wide.”
Kerin O’Connor,
Chief Executive of The Week UK, said:
“The Middle East is one fo the fastest growing and most vibrant markets in the
world and I believe The Week is well
suited to the region. I am thrilled to be working with Motivate who has a
superb track record. I have no doubt the magazine will be a huge success. This
is our first license for The Week and
marks a new step forward in the magazine’s global development.”
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