The Untold Story of Unknown Heroes:
How ADU’s CSR heroes are changing our world
By Mustapha Moufid Mustapha, ADU
Alumnus, College of Engineering – Civil Engineering
Years ago
sociologists conducted incredible experiments where they left an ‘abandoned
baby’ in a public place like a bus station, and secretly recorded the reactions
of passers-by. Astonishingly, although a huge group gathered and everyone
agreed something should be done to help the baby, each individual eventually
continued on their way, assuming that one of the many other people would help.
Similarly, when the scenario was changed to a woman being attacked or a man
being robed, everyone wanted to help -- but nobody actually did.
That’s what
makes ADU's CSR heroes different: while everyone is busy expressing sympathy
for people in need, ADU understands that sympathy alone isn’t enough. Actions
speak louder than words, so they let their hearts do the talking.
You never
know what you’ve got till it’s gone, and I didn’t fully realize how ADU's CSR
was preparing me for the world until I graduated. Now, working as a Project
Engineer in Steel Structure Project in Baniyas, I see many companies, including
the one I work for, pursuing CSR projects, and suddenly all the exposure I had
as a student volunteer clicks into place. From a business perspective, CSR
helps companies form stronger bonds with their consumers' communities and also
innovate smarter products. For instance a cosmetics company that launched a
water conservation project has now been inspired to launch a hair conditioner
that uses less water.
ADU CSR
campaigns included Breast Cancer Awareness Campaign, Diabetes Awareness
Campaign and the Donation for the victims of the Philippine Typhoon. Taking a
look at the ADU events calendar showed me that many more campaigns are to come
which involve students, staff, faculty and the UAE community.
As ADU
celebrates its 10th anniversary with various sustainable projects, I'm proud to
see them changing the world, one day at a time. You never fully appreciate your
health until you wake up without it. Similarly you never truly appreciate your
education until you see the gifted students who have earned scholarships from
ADU to chase their dreams. The same applies to our environmental beauty,
education, culture and other fields that ADU is passionately uplifting.
While I'm
pursuing a rewarding Engineering career, no salary on earth could ever compare
to the emotional wealth I earned when I put a smile on the face of an orphan,
or when I shared hope with brave cancer and diabetes patients. They thanked me
for helping, but I'm the true beneficiary: the more I give, the more I gain.
They have given me hope, compassion, wisdom and joy.
The world
will judge us not by how we treat our wealthiest members of society, but by how
we treat the most vulnerable. Our nation is only as strong as its weakest link.
In movies,
usually only superheroes with superpowers can save the world. But ADU
volunteers don't need to "fly faster than a speeding bullet"; they
simply walk, to raise awareness for various causes. I didn't need to be a
"Man of Steel" or "Iron Man"; I simply needed an iron will.
So don't be
like those people at the bus stop, gathered around the abandoned baby. If
you're wondering who's going to change the world, just look in the mirror...
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