Sima Najjar, founder of “Ekeif.com”
walks away with the MENA category coveted award.
Cartier has announced Sima Najjar, founder of “Ekeif.com” project,
as the winner of the Cartier Women’s Initiative Awards 2013 MENA region. The
awards were announced at a gala ceremony held on October 17th at the
Annual Global Meeting of the Women’s Forum in Deauville, France.
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| Sima Najjar |
Sima Najjar based in Amman Jordan, was chosen
in recognition of the “Ekeif.com” an Arabic video content provider for short,
“how to” videos targeting women, among 1,000
applicants and was one of the three women to make it to the 2013 finalists,
which also included Noura Sa’d, for “Tradreesna CO” project from Jordan and Mirna
Hamady for “Kashida” project from Lebanon. Najjar was awarded US$20,000 in
funding towards her business and a year of personal coaching from the world’s
best business management consultants from INSEAD business school and McKinsey
& Co. for management consultancy.
Commenting on the award, Stanislas De Quercize,
president and CEO of Cartier, said: “I would like to congratulate Sima for her
remarkable initiative. The Cartier Women’s Initiative Awards continues to
encourage women entrepreneurs around the globe in their new business pursuits
and play a pivotal role through our ongoing business funds and coaching.”
“This initiative is a forum, a place where women
entrepreneurs can feel at home, in the spirit of our Maison, exchanging ideas
and sharing their stories with a thirst for audacity and invention.” De Quercize added.
Sima Najjar, the winner of Cartier Women’s Initiative Awards 2013,
said: “I am honoured to receive The Cartier Women’s Initiative Award this year.
It was valuable experience to be part of this wonderful journey with Cartier
and I am thankful to the team for the professional coaching and financial
support to help me scale up my business for long-term success.”
The Cartier Women’s Initiative Awards was created in 2006, and it is
a joint partnership between Cartier, the Women’s Forum, INSEAD business school
and management consultancy McKinsey & Company.
THE 2013 EDITION OF THE CARTIER WOMEN’S INITIATIVE AWARDS ARE OPEN
FOR APPLICATION SUBMISSION FROM NOVEMBER 4TH, 2013 TO FEBRUARY 28TH,
2014.
For more information on the Cartier Women’s Initiative Awards,
please visit:
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