80 Percent of Users Use Touch Devices Purely for Internet Content
Consumption
An Acer
survey reveals that one in five GCC residents spend more than 5 hours a day on touch
enabled devices, demonstrating the rise of these devices in the region.
Left to right - Allen Burnes, VP Sales, Acer EMEA Smart Phones Business Unit - Amin Mortazavi, VP Acer Middle East and Africa - Sonali Bhatia, Acer Consumer Business Unit Manager, MEA. |
Across
the GCC, 18 percent of the population is spending more than 5 hours a day on
touch enabled devices, with 39 percent spending less than two hours, and the
majority at 43 percent, spending two to five hours a day.
Here in the region, content creation is still
low, with 15 percent using their Ultrabooks to generate content, whereas 5
percent of the populous is using a combination of tablets and Ultrabooks to
create content. But a massive 80 percent are using their touch enabled device,
only for content consumption.
In the GCC, 80 percent of an average household
owns a tablet, touch Ultrabook, and a touch enabled Smartphone. The survey also
revealed 50 percent of children own at least one touch device.
With the mouse playing such a dominant role in
the evolution of the computer, Acer’s survey was in part tailored to see if the
influx of touch devices has made the mouse obsolete, and a massive 25 percent
of the respondent thinks that the mouse is indeed obsolete.
The survey highlights the rise in adoption of
touch devises across the region, as Acer today launched a range of touch
enabled devices, for the Middle East region.
“We can clearly see more people spending time on
touch enabled devices,” commented Amin Mortazavi, Vice President, Acer
Computer, Middle East and Africa. “Our range of mobility products is designed
for content consumption and creation, and is increasingly youth friendly.”
Continuing to focus on offering a more intuitive
and natural user experience, Acer devices feature full Touch & Type duality
— the best productivity and content consumption mix.
Acer also, officially launched the award-winning
Aspire R7 notebook for the Middle East market. The R7 now includes the latest
4th generation Intel processor and an Acer Active Pen to further redefine the
notebook touch experience.
The R7 has 12GB of memory, up to 1TB hard drive
(or up to 256GB SSD), and full-size backlit keyboard. Users can also take
advantage of Windows 8.1 that offers new ways to personalize the PC and
includes plenty of awesome new apps and services.
Designed to provide the best environment for both
touch and typing, the R7 features a repositioned keyboard and high-definition
touchscreen mounted on a revolutionary “Ezel hinge” that allows it to flip,
reverse, lie flat or float.
With four modes of operation, the R7 can easily be
used as a traditional notebook, a table top pad, a display, or switched into
“Ezel” mode, allowing the screen to float over the keyboard at various angles.
Whether sitting or standing, at a desk or outdoors, users can always find the
most suitable and comfortable way to use the R7, seamlessly transitioning from
one mode to the other, from touching to typing, then from writing to drawing.
No comments:
Post a Comment