Thursday, 3 October 2013

@Acer @AcerMiddleEast 18 Percent of GCC Residents Spending More than Five Hours a Day on Touch Enabled Devices, Finds Acer Survey


80 Percent of Users Use Touch Devices Purely for Internet Content Consumption

An Acer survey reveals that one in five GCC residents spend more than 5 hours a day on touch enabled devices, demonstrating the rise of these devices in the region.
 Left to right - Allen Burnes, VP Sales, Acer EMEA Smart Phones Business Unit
 - Amin Mortazavi, VP Acer Middle East and Africa - Sonali Bhatia,
Acer Consumer Business Unit Manager, MEA.
Across the GCC, 18 percent of the population is spending more than 5 hours a day on touch enabled devices, with 39 percent spending less than two hours, and the majority at 43 percent, spending two to five hours a day.


Here in the region, content creation is still low, with 15 percent using their Ultrabooks to generate content, whereas 5 percent of the populous is using a combination of tablets and Ultrabooks to create content. But a massive 80 percent are using their touch enabled device, only for content consumption.
In the GCC, 80 percent of an average household owns a tablet, touch Ultrabook, and a touch enabled Smartphone. The survey also revealed 50 percent of children own at least one touch device.
With the mouse playing such a dominant role in the evolution of the computer, Acer’s survey was in part tailored to see if the influx of touch devices has made the mouse obsolete, and a massive 25 percent of the respondent thinks that the mouse is indeed obsolete.
The survey highlights the rise in adoption of touch devises across the region, as Acer today launched a range of touch enabled devices, for the Middle East region.
“We can clearly see more people spending time on touch enabled devices,” commented Amin Mortazavi, Vice President, Acer Computer, Middle East and Africa. “Our range of mobility products is designed for content consumption and creation, and is increasingly youth friendly.”
Continuing to focus on offering a more intuitive and natural user experience, Acer devices feature full Touch & Type duality — the best productivity and content consumption mix.
Acer also, officially launched the award-winning Aspire R7 notebook for the Middle East market. The R7 now includes the latest 4th generation Intel processor and an Acer Active Pen to further redefine the notebook touch experience.
The R7 has 12GB of memory, up to 1TB hard drive (or up to 256GB SSD), and full-size backlit keyboard. Users can also take advantage of Windows 8.1 that offers new ways to personalize the PC and includes plenty of awesome new apps and services.
Designed to provide the best environment for both touch and typing, the R7 features a repositioned keyboard and high-definition touchscreen mounted on a revolutionary “Ezel hinge” that allows it to flip, reverse, lie flat or float.
With four modes of operation, the R7 can easily be used as a traditional notebook, a table top pad, a display, or switched into “Ezel” mode, allowing the screen to float over the keyboard at various angles. Whether sitting or standing, at a desk or outdoors, users can always find the most suitable and comfortable way to use the R7, seamlessly transitioning from one mode to the other, from touching to typing, then from writing to drawing.



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