Sunday, 10 November 2013

@SharjahICFF SICFF 2013 closes after setting great milestones


 Launched by His Highness Sheikh Dr Sultan Bin Mohammed Al Qasimi, Ruler of Sharjah, member of the Supreme Council, together with his wife Her Highness Sheikha Jawaher Bint Mohammed Al Qasimi, Chairperson of the Supreme Council for Family Affairs and Patron of Sharjah International Children’s Film Festival earlier this month, the first annual Sharjah International Children’s Film Festival closed on the 5th of November, after a ten day run and over 9,000 attendees in Sharjah, Khor Fakkan, and Al Dhaid.

Starting October 21, the festival took place for the first 6 days in Sharjah, and then moved to Khor Fakkan for 2 days and to Al Dhaid for another 2 days. Some of the more popular screenings included The 99, which was one of the feature films and screened in JRCC and Grand Cinemas, is an animation movie about 99 youngsters from across the globe, 99 ancient Noor stones and 99 superhuman powers. As the mystical Noor stones emerge worldwide, Dr. Ramzi recruits a team of young stone-bearers to fight evil, but a fearsome adversary, Rughal, who has been hunting the stones for centuries, has different ambitions. Meanwhile, Mustafas Sweet Dreams, screened in Grand Cinemas, is about a sixteen year-old called Mustafa, one of many young boys who study the complex art of making baklava. Mustafa dreams of a life beyond the confines of the workshop, wants to be a baklava master against the advice of his friends and family, and so makes a move towards the big city to realise his dreams at his uncle's baklava workshop in Gaziantep, Turkey.

In response to the huge turnout, FUNN’s Manager and SICFF Director Jawaher Abdulla Al Qassimi talked about the changes coming up and how SICFF plans on being bigger next year: “For the upcoming SICFF 2014, we’ve already started putting things together. We’re planning to launch a competition around SICFF 2014, set up workshops in and around the festival, bringing in international guests and speakers, and a few more surprises we’ll keep under wraps for now. Our goal is to always ensure we’re pushing ourselves forward and changing for the better. We want to set milestones every year.”

Announcing another related FUNN initiative, she added: “Also, in line with FUNN's long-term aspirations, we are proud to announce that FUNN has successfully launched its very own production unit. FUNN is growing from strength to strength, year to year, inspiring young talents to pursue their dreams in Media Arts.




Starting today, FUNN will select the most phenomenal books and short stories by Emarati authors for young readers, and transform them into series and films to proudly put Emarati talent in the spotlight across the planet. FUNN will launch FUNN Tales short stories for children and produce mini-series for youth and young adults. The stories and authors are chosen based on their ability to view the world in refreshing new ways, capturing the imagination of a young audience locally, regionally and internationally.”

One of the highlights of FUNN Tales will be the production of a television series based on a science fiction series written by Noura Al Noman entitled Ajwan. Al Noman describes the book succinctly: “Ajwan is a 19 year old girl who narrowly escapes the destruction of her planet and the annihilation of her race. She is alone without family or friends and the universe considers her a refugee. The trauma awakens a latent ability in her, Empathy, allowing her to sense the exact feelings of everyone around her. While she struggles with the sudden news of her pregnancy, violent events take place on different planets, abductions, suicide bombings, murders and hijackings. These events affect her life and she has to face the choice of taking up arms against a foe whose identity she doesn’t know. The book has a lot of parallels with what has been happening in the Arab world over the past two decades, but without being too obvious or pedantic. There is no Earth, no Arabs, and no religions in this book.”

A series directly targeting the themes of SICFF, it falls neatly within the categories of what FUNN has been working to encourage: a wider imagination and the adaptation of global themes to local cultures, bringing the superhero framework into the world of our own children here in the UAE. Just like films and stories being screened at this year’s SICFF, such as The 99, Ajwan looks to become a key success story and a wonderful universe for our youth.

Besides Noura’s clear collaboration with FUNN and SICFF, this year saw highlights like support from various directors, especially local filmmakers, and participants from more than 30 countries. It also received attention from Nawaf Al Janahi, Khalid Al Mahmoud, and Abdulla Hassan Ahmed, the directors of the movie Sabeel who showed great support for the film festival. Mohammed Fikree, the director of the animation movie Mad Camel also gave the festival rave reviews.

The interaction between the students and the films was tangible and charming. Some even came back to us with talk about becoming filmmakers and wishing to attend FUNN’s workshops to adapt the new media and practice it to showcase their own films for next year.
  
Amna Al Nuaimi, from Jumeirah Model School expressed her appreciation for inviting the school to the film festival to entertain them and to expose the kids to the new media and a new digital world, in addition to the warm welcoming she received. Furthermore, she thanked and praised the efforts of the organisers in making this dream come to reality.

77 different schools from all around the UAE sent their students on an SICFF 2013 tour in Sharjah, Khor Fakkan, and Al Dhaid.

At its close, SICFF has accomplished what it set out to achieve: it inspired creative discussion, it set the groundwork for fantastic, honourable, and respectful artistic and academic discourses about film, it brought children’s imagination to life, giving them yet another outlet for expression, and it managed to do it all in a very fun, engaging, and entertaining platform.


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