·
‘KLIM Women of Strength’ attracted a large number of social media interaction with
more than 46,000 likes on Facebook and amazing entries from women of strength
across the region
·
Esteemed
judging panel selected five incredible women whose stories moved and inspired
them
·
Public voted
for three winners via Facebook who will each receive a cash prize of USD 20,000 to help them continue along the road to making their dreams come true
Nermin Said |
Dubai, UAE – 30th
April 2013:- Nestlé Middle East today
announces the three winners of the ‘KLIM Women of Strength’
program, a region-wide initiative aimed at identifying and recognizing
outstanding women in the Arab world. The
three winners are:
1. Nermin Said, a Jordanian engineer living in KSA
2. Manal Zayed, a pioneering optician from the town of
Rusayfeh in Jordan
3. Veronique Mrad, an innovative children’s author
from Lebanon
Over 200 women participated via social media forums or
were nominated by friends, family or co-workers. The Nestlé panel of judges – which includes Sarah Shuhail, Executive Director of
Ewa’a Shelters for Women and Children; Nisreen
Shocair, President of Virgin Megastore, MENA Region; Heba Al Shaar, Consultant for Strategy Marketing and Communication;
Rasha Al
Danhani, Chairman and Owner of PappaRoti
Cafés and Zeinab Maktabi, Corporate
Nutritionist at Nestlé Middle East - then reviewed the submissions and
chose five inspiring finalists: Nermin Said, Manal Zayed, Fatma Al Qassimi,
Haifa Khalid, and Veronique Mrad.
Manal Zayed |
The stories of the five finalists were posted on the
Nestle KLIM Facebook page, and the public was then able to vote for their
favourite Woman of Strength. The voting
ended on the 28th of April and the three women with the highest
number of votes were Nermin Said, Manal Zayed, and Veronique Mrad. These three winners will each receive US$20,000.
Nermin Said is
a Jordanian engineer living in Saudi, who faced huge challenges when trying to
get back in to the professional engineering work environment after having
children. Her innovative efforts led to
the creation of her online business ‘Handasiyat’ which has enabled female
engineers in both Jordan and KSA to continue to work as engineers from home.
Manal Zayed is
a determined entrepreneur from Rusayfeh, Jordan. She started her own business despite facing significant
challenges, and used her drive and ambition to help change negative attitudes
towards wearing glasses in the rural area in which she lives, by visiting
schools and educating parents and teachers.
She also undertook charity work by providing eyeglasses to the elderly
at a very low cost.
Veronique Mrad |
Veronique Mrad
from Lebanon is a children’s author with a difference. She creates children’s comic books that
feature superheroes who help teach them right from wrong, and help them make
sense of the violence and war they see around them. She started this in response to the on-going
conflict in her country and the region, as she felt children needed to be
equipped to process their fears and anxieties rather than suppress them.
The three ladies will be crowned the winners ‘KLIM Women of Strength’ at a gala
ceremony in Dubai. Each winner
will receive a cash prize of USD 20,000 to help them continue along the road to making their
dreams come true.
“I applaud all the women of strength who took part in
the programme, each and every one of them has made a significant contribution
to her community and society and has worked in some way to change and improve
the world around her,” said Rainer Mueller, Communications Director at Nestlé
Middle East. “It’s a privilege for Klim and Nestlé to have the opportunity to
honour these outstanding ladies and reward their efforts.”
The ‘KLIM Women
of Strength’ programme was open to all Arab women over 18 years of age
residing in Saudi Arabia, UAE, Oman, Qatar, Kuwait, Bahrain, Jordan, and
Lebanon, with the aim of recognizing the struggles, achievements and inner
strength of women in the Middle East.
No comments:
Post a Comment