Tuesday, 21 May 2013

Philips VisaPure reveals your skin’s radiance and takes cleansing routine to the next level


Women can now take their daily skincare routine to the next level with Philips VisaPure; a gentle, easy-to-use skin cleansing device that massages the skin to remove make-up and dirt, and is ten times more effective than hand cleansing. Philips VisaPure revitalizes the skin in face or décolletage in just one minute and helps unveil the natural radiance and a healthy-looking glow.

“At Philips, we want to help women look and feel amazing and we know daily cleansing is essential for successful skincare,” says Ozlem Fidanci, Vice President and General Manager, Philips Consumer Lifestyle, Middle East, Turkey and Africa. “This is why our technical experts and researchers have worked with expert skincare laboratories to really help women to turn on their skins’ full potential and make it feel clean and radiant.” 

Speaking of the benefits of using VisaPure, Dr. Reem Alkassem said,” One of the most vital cores of enjoying a flawless beautiful face is cleansing it deeply and VisaPure does this job easily and effectively. It works through the skin gently to remove dirt, make up and daily residue. The cleansing result VisaPure delivers allows the skin to breathe and enhances the absorption of the daily creams. This is the right way to get a healthier, young-looking skin”.  
 
Gently revitalizes skin, even in the shower
Philips VisaPure provides a gentle, thorough cleanse for face and décolletage, revitalizing the skin to swiftly reveal a more radiant complexion. The fully waterproof new product is the only cleansing system in the world that features ‘Dual Motion’ technology, which creates a comfortable massaging effect that improves micro-circulation beneath the skin’s surface to bring out the skin’s natural radiance.
 
Optimizes skincare routine
The silky soft brushes that come with Philips VisaPure both rotate and vibrate to gently remove make-up and dirt, and cleanse away dead skin cells. As part of the ‘Dual Motion’ technology, the vertical vibrating motion of the brush breaks up surface dirt which is then swept away by the rotating movement, leaving the skin deeply cleansed and stimulated.”

Elegant design and feminine finish
Philips VisaPure has been developed to suit the needs of modern women with an iconic and stylish finish that is both elegant and feminine. VisaPure has been ergonomically designed to maximize comfort and enhance the cleansing experience while it is also compact and it can subtly sit on the table top or can easily be carried in handbags when travelling.

The VisaPure experience
·         Philips VisaPure gently massages the skin to effectively remove make up and dirt, and can even be used in the shower
·         A Skin Zone timer indicates when it is time to move on to the next area, ensuring the face and décolletage are cleansed thoroughly and evenly
·         Philips VisaPure is simple to use with two settings: A ‘Gentle Cleansing’ and a ‘Deep Cleansing’ mode for tailored cleansing intensiveness
·         Women can also adjust their cleansing experience to suit their skin type or requirements with tailored brushes, such as sensitive and exfoliation

The new Philips VisaPure will be available from June at pharmacies, select beauty stores and high-end department stores. To learn more about the revolutionary Philips VisaPure, please visit http://www.mea.philips.com/c/ or https://www.facebook.com/philipsbeautyme.

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