Tuesday, 23 July 2013

LUSH - THE ORIGINAL SOAP STAR! @lushuae

LUSH – THE ORIGINAL SOAP STAR!

Lush Fresh handmade cosmetics are primarily known for their luxury soap bars that look and smell so fresh, they seem edible! Stacked like cheese pyramids in all the LUSH shops, these fragrant, full of goodness soap bars are the star product. One look at Lush’s current soap stars, will show an ingredients list incorporating herbal or floral infusions, fresh fruit juices, essential oils, as well as a selection of avant garde treatments, such as fresh seaweed, rhassoul mud, honey, nuts, coconut and sand.  
Some of Lush’s bestselling soaps …
Karma (45aed for 100g) … part of our best-selling Karma range, this patchouli scented soap uses pine oil for its cleansing properties on the body and mind.  Lavandin oil brings about feelings of calm.  Both grounding and uplifting, this smoky soap promotes karma and goodwill all year round.
Honey I Washed the Kids (38aed for 100g) … a global best seller and all round yummy soap.  Made with masses of skin softening honey, it leaves you feeling not only smooth but deliciously scented like a Crème Brule!  It can also help to soothe inflammation, especially good on skin irritations like eczema.
Bought by Tyra Banks, Gemma Arterton, Emma Thompson and Blake Lively.

Rockstar (36aed for 100g) This marshmallow pink, sweet scented soap is just so girly!   Whilst you lather up and layer yourself with the creamy pink treat the glitzy soap will reveal its inner white soap stars.   Rockstar may be a bit of a prima donna but its vanilla absolute will calm and soothe as you lather it up.
Bohemian (34aed for 100g) …  Cleansing and refreshing for the body and mind.   The lemon oil in this citrus soap enhances clarity of thought so you can lather up on a hazy Monday morning to clear your head for the week ahead. Lemon oil is also a great toner for the skin and will cool you down if you are hot and bothered. Why only save it for Mondays, though?
A little bit of history
Lush Fresh Handmade Cosmetics has been manufacturing luxury soaps since the mid 1980s.   In a deliberate move away from truly mass commercial production with massive machines on one long production line, Lush has perfected the technique of making solid soap by hand using the “pouring” method.  This technique involves a soap formulation containing anything up to 30% water into which third are stirred in by hand beautiful, wonderfully potent and gently effective ingredients with benefits for the skin and overall sense of well-being.
By adopting the pouring method, Lush can regulate the amount of detergent in the formulation thus reducing the incidence of reaction and easing any burden on the environment.
Lush’s Palm-Oil Free soap base
Lush steers well clear of the animal fat often used to produce soap.  After visiting Indonesia and attending the Roundtable for Sustainable Palm Oil (RSPO) Lush decided to take action and cut palm oil from their soap base altogether.  So as of 2008, all Lush soaps were made with a palm oil free base of sunflower oil, rapeseed oil and coconut oil.  We redeveloped this slightly in 2010, due to some formula difficulties, to just rapeseed and coconut oil.
As a company, Lush feels the best way to preserve the precious rainforests is to no longer use palm oil, which is why we worked with another soap maker to come up with this palm oil free base – an industry first.  Lush is urging other retailers and manufacturers to cut their palm use by at least half.  To do this we are working with environmental organizations and Industry by forming a collaborative working group called Actively Seeking Alternatives to Palm (ASAP).
Naked and proud!
Lush have spent years - nay decades - developing solid products that work really effectively.  Why?  Because solid products don’t need preservatives or excess packaging, which is altogether kinder for the environment.  Simple really.
Each year we sell millions of ‘naked’ products – thereby reducing the amount of packaging sent to landfill had our customers bought a similar product from a different retailer.67% of our current product range is ‘unpackaged’.  In 2009, in the UK alone, we sold over 5.9 million unpackaged items.  200,000 of these items were shampoo bars, meaning that 15 tons of plastic was avoided.
Stacked in the shops like cheeses in a deli, customers can buy chunks of soaps by weight. The large cakes of soaps will be cut down and wrapped in grease proof paper to be taken home, but don’t be confused, these are for washing and not eating, however many delicious ingredients they may include.

To buy Lush soaps visit any Lush shops in UAE or shop online on www.lush.ae

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