LUSH – THE ORIGINAL SOAP STAR!
Lush Fresh handmade cosmetics are primarily known for their luxury soap bars that look and smell so fresh, they seem edible! Stacked like cheese pyramids in all the LUSH shops, these fragrant, full of goodness soap bars are the star product. One look at Lush’s current soap stars, will show an ingredients list incorporating herbal or floral infusions, fresh fruit juices, essential oils, as well as a selection of avant garde treatments, such as fresh seaweed, rhassoul mud, honey, nuts, coconut and sand.
Some of Lush’s bestselling soaps …
Karma (45aed for 100g) … part of our best-selling Karma range, this patchouli scented soap uses pine oil for its cleansing properties on the body and mind. Lavandin oil brings about feelings of calm. Both grounding and uplifting, this smoky soap promotes karma and goodwill all year round.
Bought by Tyra Banks, Gemma Arterton, Emma Thompson and Blake Lively.
Lush Fresh Handmade Cosmetics has been manufacturing luxury soaps since the mid 1980s. In a deliberate move away from truly mass commercial production with massive machines on one long production line, Lush has perfected the technique of making solid soap by hand using the “pouring” method. This technique involves a soap formulation containing anything up to 30% water into which third are stirred in by hand beautiful, wonderfully potent and gently effective ingredients with benefits for the skin and overall sense of well-being.
By adopting the pouring method, Lush can regulate the amount of detergent in the formulation thus reducing the incidence of reaction and easing any burden on the environment.
Lush steers well clear of the animal fat often used to produce soap. After visiting Indonesia and attending the Roundtable for Sustainable Palm Oil (RSPO) Lush decided to take action and cut palm oil from their soap base altogether. So as of 2008, all Lush soaps were made with a palm oil free base of sunflower oil, rapeseed oil and coconut oil. We redeveloped this slightly in 2010, due to some formula difficulties, to just rapeseed and coconut oil.
As a company, Lush feels the best way to preserve the precious rainforests is to no longer use palm oil, which is why we worked with another soap maker to come up with this palm oil free base – an industry first. Lush is urging other retailers and manufacturers to cut their palm use by at least half. To do this we are working with environmental organizations and Industry by forming a collaborative working group called Actively Seeking Alternatives to Palm (ASAP).
Naked and proud!
Lush have spent years - nay decades - developing solid products that work really effectively. Why? Because solid products don’t need preservatives or excess packaging, which is altogether kinder for the environment. Simple really.
Each year we sell millions of ‘naked’ products – thereby reducing the amount of packaging sent to landfill had our customers bought a similar product from a different retailer.67% of our current product range is ‘unpackaged’. In 2009, in the UK alone, we sold over 5.9 million unpackaged items. 200,000 of these items were shampoo bars, meaning that 15 tons of plastic was avoided.
Stacked in the shops like cheeses in a deli, customers can buy chunks of soaps by weight. The large cakes of soaps will be cut down and wrapped in grease proof paper to be taken home, but don’t be confused, these are for washing and not eating, however many delicious ingredients they may include.
To buy Lush soaps visit any Lush shops in UAE or shop online on www.lush.ae
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