anaZahra, the leading lifestyle website for Arab women,
launches today its new iPad application to provide anaZahra readers
accessibility and an easy customisable browsing experience for its latest news.
Hala AlGergawi, Chief Editor
of anaZahra commented:
“The launch of the anaZahra
iPad application is in line with anaZahra’s aim to be accessible anywhere,
anytime. Following our recent milestone at 1 Million fans, our commitment to
our users strengthens and we look forward to continue delivering rich,
up-to-date content through the trendiest digital platforms.”
The launch of the app ties up
closely with the soon-to-come dedicated Ramadan section on anaZahra, allowing
users to have on-the-go access to the latest in Ramadan from recipes, to TV
reviews, helpful tips and how-to articles on topics spanning over Home,
fashion, beauty, health, cooking, parenting and much more,
all flavoured to Ramadan, bringing the holiness of the month and its traditions
to every woman.
The app is segmented by
category, which enables users to browse easily through the content of their
interests. Users can also search through anaZahra’s extensive library of
articles, videos and images; as well as share content with friends by e-mail or
through popular social networks such as Facebook and Twitter. The app also
allows one to subscribe to notifications from specific categories of interest, to
ensure that they always remain up to date with the latest news and trends.
Brand partners will also have
a new medium to engage with anaZahra’s users, on iPad as Luxury brands have
taken the lead and partnered with AnaZahra for the launch.
The app can be downloaded by
searching for “anaZahra” and its brand words in the app store, both in English
& Arabic and instantly users will be granted access to a comprehensive
interactive experience.
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