Mandarin
Oriental is delighted to announce the launch of its new Arabic experiential
website at mandarinoriental.ae
that encourages visitors to spend more time interacting with the brand online.
With
right to left reading navigation, fantastic photography and rich, descriptive,
informative content, the site showcases the Group’s innovative architecture and
design, spacious rooms and suites and award-winning dining and spa facilities.
In
true Mandarin Oriental style, mandarinoriental.ae
also offers guests the chance to personalise their stay, by creating an
integrated guest profile. This allows guest preferences to be shared across all
hotels in the Group, offering a seamless experience with every Mandarin
Oriental stay.
The
online booking process has also been enhanced, with the ability to easily view
and compare rooms and rates. More importantly, the Group promises that rates
offered online are the best available anywhere. If a better rate can be found
it will not only be matched, but guests will benefit from a further 10%
reduction.
Michael Hobson, Chief Marketing Officer |
Visitors
can also view insider concierge tips and the Group’s online magazine, Destination
MO for
further insights into Mandarin Oriental locations in English. In addition, fans
of Mandarin Oriental will be pleased to see more video content on the Group’s
celebrity fans, together with full social media connectivity.
The
Arabic site can be viewed on desktops and tablets alike, and pages or photos
can be shared in real-time with others online and via social media platforms.
Currently
the Arabic website features 16 hotels of the Group’s hotels and the full
portfolio was already available to view online since 30th June, 2013.
“Mandarin
Oriental is renowned for providing award-winning, legendary service at each of
our hotels, which we can now extend to our Arabic guests online,” said Michael
Hobson, Chief Marketing Officer. “The new site has not only been designed to
tempt our Arabic visitors to spend more time engaging with our brand and our
range of unique hotels, but by providing a simple and effective booking tool
together with the comfort of our online ‘Best Available Rate’ promise, we also
aim to offer the same delightful experience and intuitive service online as we
do elsewhere,” he added.
Begin
the journey and enjoy a truly immersive experience with Mandarin
Oriental.
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