Monday 19 November 2012

Time and wheels meet in the new Maserati collection


Paris Gallery and Morellato launches the ‘Maserati Time’ collection



Paris Gallery, the leading luxury retailer in the UAE, launches the new “Maserati Time,” a perfect combination of the distinctive features of two symbolic corporations of Italian culture, a leading automotive company, Maserati, and a global leader in jewelry and watches, Morellato & Sector. Stemming from Italian roots, both Maserati and Morellato are in the forefront of their respective segments. The union of these two historic Italian companies is a perfect combination of elegance and quality manufacturing.
 
Maserati is a brand which has become one of the major international players in the automotive industry, and has now embarked on another challenge in the watches segment with the experience of Morellato, a worldwide leader in the creation, production and marketing of jewels and watches sharing the same values and traditions of Modena’s automotive company. Classic details and elements of the watch-making industry coupled with the innovation and research of the automotive are the cornerstones of the new Maserati Time collections.

The elegant design, innovative solutions and care for detail which today still inspire Maserati’s car models, become the distinctive features of the new collections created by Morellato for watch lovers. The classic Maserati Trident logo adorns the dial and the crown. The famed Maserati classic shapes, grille, rims, counters, and dashboards adorn the unique timepieces. The straps recall the colours and details of the Maserati fine leather upholstery. Added to all that is the classic Morellato touch.

Mr. Mohammed A.R. Al Fahim, CEO of Paris Gallery, said, “This new line of watches is unique in that it is the result of a working relationship between two globally acclaimed brands. Both are leaders in their respective fields. The Maserati Time watches encapsulate the style, feel, elegance and expertise of these brands, which makes the product irresistible. We are happy to partner with them in making this excellent product available in our stores.”

The CEO of Morellato, Mr. Massimo Carraro, was upbeat about the scheduled launch. He said, It’s an interesting blend of the thrill and power of motor car racing with classy timepieces, bringing about a line of fine watches that gives you the feel of being in the driver’s seat with the engine running and the tailpipes roaring. We are confident that this line of watches will appeal greatly to the audience of the UAE. Paris Gallery, the foremost in the retail luxury segment has a great reputation and a vast customer base, and they help us reach out to all our customers in the UAE and GCC. We are privileged to partner with Paris Gallery.”

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