More Vacationers
Worldwide Can Enjoy the DreamWorks Experience on Royal Caribbean
Vacationers of all ages will have more choices to join in the
high-seas hijinks of Pandas, Ogres, Lions, Dragons and other beloved characters
with a knack for adventure and comedy. Royal
Caribbean International and DreamWorks
Animation SKG, Inc. (NASDAQ: DWA) today announced the extension of their
groundbreaking alliance, as well as the expansion of The DreamWorks Experience to a
sixth-ship, Mariner of the Seas, when
she arrives in the Far East in May 2013. The
DreamWorks Experience was first launched aboard Allure of the Seas in November 2010, with beloved character Princess Fiona of the “Shrek” franchise inaugurating the ship as godmother, and continues to
impress guests and receive accolades. The award-winning entertainment has since
been expanded aboard Oasis of the Seas, sailing
from Port Everglades in Fort Lauderdale, Fla.; Freedom of the Seas from
Port Canaveral on Florida’s Space Coast; Liberty of the Seas, which
splits her year between Port Everglades and Barcelona, Spain; and recently, Voyager of the Seas in the Far East and
Australia and New Zealand.
“Royal
Caribbean is the only cruise line to offer the DreamWorks Experience to
vacationers throughout the world and we are delighted to expand our partnership
with DreamWorks,” said Lisa Bauer, executive vice president of Global
Sales and Marketing, Royal Caribbean International. “The DreamWorks Experience
really resonates with our guests since we launched it aboard Allure of the Seas. We worked with
DreamWorks Animation to create an incomparable entertainment experience for our
guests, no matter what their age, and their feedback has been nothing short of
stellar.”
The DreamWorks Experience premiered
aboard Allure of the Seas when the
ship launched in late 2010 and uniquely features Let You Entertain Me: The Madagascar Aqua Show in the ship’s
AquaTheater and How to Train Your Dragon Ice Show in
Studio B ice rink. The ship also hosted South
Florida’s Puss in Boots premier in 2011,
attended by stars Selma Hayek and Antonio Banderas.
“Royal Caribbean continues to be the
perfect host for the DreamWorks Experience and this expansion agreement ensures
that more and more fans will have the opportunity to interact with our
characters and properties,” said Kerry Phelan, Head of Worldwide Licensing for
DreamWorks Animation.
Already, more vacationers around the world are reveling in the
spectacular colorful parades and surprise character appearances, as part of the
DreamWorks Experience, with the debut of Voyager
of the Seas in the Far East and Australia and New Zealand. Having just
completed her first season sailing from China, Voyager of the Seas arrived in Sydney this past November to combine
the DreamWorks Experience with unforgettable South Pacific cruises and
cruisetours.
Year-round, vacationers can join in
the DreamWorks Experience aboard Freedom
of the Seas, sailing weekly from Port Canaveral along Florida’s Space
Coast, and Allure of the Seas and Oasis of the Seas from Port Everglades
in Fort Lauderdale. Furthermore, Liberty
of the Seas exclusively offers the DreamWorks Experience in the
Mediterranean Sea in the summer season and is a fourth Caribbean option in the
winter season.
Every Royal Caribbean ship with the
DreamWorks Experience features parades, themed
activities and events based on DreamWorks Animation’s popular feature-film
characters, including Po of “Kung Fu Panda;” Shrek, Fiona and Puss In Boots of
“Shrek;” and Alex the Lion, Gloria the Hippo, and the Penguins from
“Madagascar.” Each ship also is equipped
with a 3-D movie theater playing the latest DreamWorks Animation films, such as
the summer blockbuster “Madagascar 3: Europe’s Most Wanted in 3-D.”
Royal Caribbean’s younger guests in
the complimentary award-winning Adventure Ocean children’s program can relish
in an exhilarating line-up of activities, games and adventures rooted in the
popular DreamWorks Animation films. Guests of all ages can meet their favorite
DreamWorks characters over the DreamWorks Character breakfast in the main
dining room and take advantage of plenty of photo opportunities throughout the
day. Additionally, guests can enjoy DreamWorks Animation programming on a dedicated
RCTV channel in every stateroom.
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